NEWFounding clients: 35% off. See rates →

We build your website. Then we make sure people find it.

Design, search, automations, analytics — one studio owns the whole picture, start to finish.

Studios like ours are rare. And it matters.

Local service businesses, e-commerce brands, and small B2B companies that want one team to ship the whole thing — websites, SEO, automations, brand, analytics — without handing you off.

  1. 01 · Zero hassle

    We manage everything

    We build the site, manage the hosting, run the SEO, and handle all updates. You never have to touch a single line of code or a plugin.

    • Fully managed hosting and server infrastructure
    • Ongoing technical SEO and content updates
    • One fixed relationship, zero disjointed tools
    0103
    In progress
    2 of 5 active
    1. FOR-142Core Web Vitals passIM
    2. FOR-141Technical SEO refreshAV
    3. FOR-140Dependency updatesIM
    4. FOR-139Uptime monitoringAV
    5. FOR-138SSL renewalIM
    Ops board · sharedZero hassle, verified
  2. 02 · Direct access

    Talk to the designers

    No account managers or junior outsourcers. You get direct access to the senior team designing and engineering your systems.

    • Direct partner involvement from kickoff to launch
    • Direct Slack/email access, no support queues
    • Rapid design iterations with no bureaucracy
    0203
    M
    Marta
    Client · online
    1. Can we push the new hero copy today?
      14:08
    2. On it. 10 min.
      14:09
    3. Two variants are live on staging. Same URL — toggle with the chip top-right. Tell me which one to keep and I cut the other.
      14:19
    4. B. Ship it 🚀
      14:23
    5. Shipping. Production in 2.
      14:23
    Direct · no queueReplied in 15 min
  3. 03 · Always on

    Automated pipelines

    A beautiful site is only step one. We wire up AI automations that capture and reply to high-intent leads instantly.

    • Missed calls trigger an instant text callback
    • Leads automatically sync to your CRM
    • Every enquiry gets an answer, not a voicemail
    0303
    Lead automations
    Always on · zero missed
    <60s response
    1. 18:42
      Missed call
      Inbound · unanswered
    2. 18:42
      Auto-text sent
      "Sorry we missed you — reply here anytime"
    3. 18:43
      Synced to CRM
      Lead added · HubSpot
    4. 19:05
      Lead replied
      Call booked for Thursday
    Automation log · live 0 missed this week
  • React
  • Vite
  • Next.js
  • TypeScript
  • Tailwind CSS
  • Claude
  • Zapier
  • HubSpot
  • Stripe
  • Google Analytics
  • Google Ads
  • Figma
  • GitHub
  • Docker
Services · 01—05

Five capabilities. One studio. Zero handoffs.

Websites and apps, search, brand, automation, and analytics — designed and built by the same people who answer your email, with no account-manager hand-off in between.

Proven Methodology

Four steps. No black box.

  1. (STEP - 01)

    Design & Build

    We design a premium, custom interface for your brand and build a high-speed web infrastructure that ranks and converts.

  2. (STEP - 02)

    Automate

    We connect your lead forms to instant AI callbacks and sync everything to your CRM so you never miss a high-intent buyer.

  3. (STEP - 03)

    Track

    We wire up server-side analytics (GA4) so you can measure exactly where your best traffic and revenue is coming from.

  4. (STEP - 04)

    Maintain

    We handle all the hosting, updates, security, and ongoing SEO. Zero technical headaches or maintenance for you.

What changes when one team owns all five

Forma
Design and engineering in sync
Traditional agencies
Disconnected teams
Get started
Traditional agencies
Billable discovery calls
Kickoff within a weekNo hiring, no ramp-up, no three-week discovery phase before anyone builds.
Five specialists, one flat rateDesign, SEO, brand, automation, and analytics without a payroll's worth of hires.
Nothing gets lost between vendorsDirect access to the people building it, so no request has to survive a handoff.
Engagement shape

The kind of work that goes well.

Four statements. If you've said any of them out loud, you're probably a fit. If none of them ring true, that's a useful answer too.

  1. One contract, one team — brand, build, search, automation and analytics in the same room.

    One team

    We need more than just a website.

    We've outgrown the freelancer, and we don't want to coordinate SEO, lead-capture, brand, and analytics across four contracts. We want one team to ship the whole picture.

  2. The people who build it are the people you talk to. Nobody in between, on either side.

    Direct access

    We've been burned by account managers.

    We want the senior engineer in our Slack, not a middleman summarising a Jira ticket. The work gets done faster when we can talk to the people doing it.

  3. Monthly reporting on lead flow, ranking and conversion — in plain language, not timesheets.

    Measured

    We measure our work by what moves the business.

    Lead flow, ranking, conversion. We want dashboards we can read in a glance, not timesheets. The numbers should tell us what's working.

  4. A retainer, not a one-off build. Stop on 30 days’ notice — the code and the brand are yours either way.

    Long-term

    We want a long-term partner, not a one-off project.

    Same team, same phone number. Two years from now, we want to call someone who already knows the site, the brand, and the business — not start over.

Direct senior access · The people who build it, on the call.
Investment Tiers

Simple pricing. No surprises.

A flat monthly retainer for dedicated studio capacity, a fraction of a single in-house hire. No hourly meter, no surprise invoices.

Foundation
$1,250/mo

+ $850 one-time setup

Founding client: $850/mo for 3 months, $0 setup

Ship a fast site that ranks from day one.

Start with Foundation
  • Custom 3–5 page React/TypeScript web app
  • Sub-second load target (90+ Lighthouse)
  • Technical SEO & structured data framework
  • 1 lead capture & CRM notification webhook
  • Fully managed hosting & uptime monitoring
  • Ongoing content & section updates, no hourly limits
  • Direct Slack & email access, same-day response
Most Popular
Growth
$2,200/mo

+ $1,250 one-time setup

Founding client: $1,450/mo for 3 months, $0 setup

Full pipeline: site + SEO + automations working together.

Start with Growth
  • Custom 5–8 page architecture
  • Aggressive Google Business Profile & local SEO tracking
  • 2–3 instant SMS / callback lead automations
  • Server-side GA4 deployment
  • Ongoing content updates & new page iterations
  • Monthly conversion & pipeline sync
  • Dedicated Slack channel, priority same-day SLA
Scale
$3,800/mo

+ $2,000 one-time setup

Founding client: $2,600/mo for 3 months, $0 setup

Your entire digital operation, run by senior specialists.

Start with Scale
  • Full website & web app infrastructure, unlimited pages
  • Custom scalable architecture & multi-location SEO
  • Complex CRM & webhook workflows
  • Weekly design & engineering iteration sprints
  • Live executive performance dashboards
  • Direct founder access & fastest turnaround
All prices in USDCancel or pause with 30 days’ notice
Custom

Web apps, custom CRMs & complex builds

Outside the three tiers above: multi-tenant apps, bespoke internal tools, and non-standard integrations are scoped and quoted individually.

Talk about your project
Direct Access · Zero Handoffs

The people designing your system are the ones building it.

Forma exists to cut out agency bloat. There is no account manager relaying your notes to a delivery team you never meet.

Konrad, Forma technical architecture and engineering lead

Konrad

Co-founder · Technical Architecture & Engineering

Owns the codebase end to end: the React build, the automations, the hosting. If something breaks, this is who gets paged, not a support queue.

Stephen, Forma brand and growth systems lead

Stephen

Co-founder · Brand & Growth Systems

Owns the visual identity and the growth strategy: the design language, the SEO architecture, and the monthly report you actually read.

Before you ask

The questions that follow a price.

Straight answers, including the ones that talk you out of hiring us. If yours is not here, ask it directly.

Ask us anything

Hosting, monitoring, security patching, and continuous work on the site — ongoing SEO, new pages, design changes, and automation tuning. It is a working relationship, not a maintenance fee. Most months you get shipped changes, not an invoice for keeping the lights on.

During the initial build, all plans include 2 dedicated rounds of design feedback before code handoff. The monthly retainer is not an hourly meter: it buys dedicated studio capacity, a fraction of what a single in-house hire would cost. Foundation covers continuous maintenance and monthly content updates, Growth adds ongoing section and page work, and Scale includes weekly iteration sprints.

For a brochure site, do. We are worth the difference when the site has to earn traffic and convert it: hand-built pages load faster, rank better, and can be wired directly into your CRM and lead routing. A builder gets you a page. We are hired for a pipeline.

Yes. The code, the domain, the content, and the analytics history are yours, and we hand over a clean export plus deployment notes. You can stop the retainer with 30 days’ written notice — no exit fee, no minimum term — and there is no ransom on your own brand.

Three to five weeks for a typical build, from kickoff to launch. Larger builds with custom integrations run six to eight. You will have a dated schedule before anything is signed, and we hold to it.

Google Business Profile and Map Pack movement usually shows within 30 to 45 days. Competitive organic keywords take 60 to 90. Anyone promising page one in a fortnight is either buying ads or lying, and we will tell you which.

The people designing and building your site. No account manager relaying messages, no junior handoff after the pitch. You get direct email and Slack access to the person doing the work.

Yes. We set up a plain-language editor for text, images, and blog posts, so publishing an update takes a minute and no developer. Structural changes come to us, and those are covered by your monthly.

That is fine. Plenty of engagements start as just SEO or just an automation build. The five capabilities exist so nothing has to be handed to a third party later, not to force a bundle on you now.

Start a project

Talk to the people doing the work.

Send a project inquiry

* Required

Prefer to talk it through?

Book a 30-minute video walkthrough. We will look at your current site and outline what we would do first, and what we would not do at all.

Timezone

Bucharest, Romania (EET/CET). Overlaps cleanly with US Eastern and European business hours.